Gloria Vanderbilt was a pioneer in the fashion industry when she created Gloria Vanderbilt Jeans, because they were the first designer jeans made specifically with the needs of women in mind, nearly 50 years ago.

Today – we celebrate the legacy Gloria Vanderbilt left with a campaign meant to inspire women everywhere to come together to speak up for what they want.

I NEED ...

 

TO BE HELD JUST RIGHT

YOU TO RISE TO THE OCCASION

YOU TO HAVE MY BACK

A SOFT TOUCH

MY SPACE

TO FEEL LIKE ME

MY TIME

COMFORT

PRIYANKA CHOPRA JONAS

GLORIA VANDERBILT JEANS