
GLORIA VANDERBILT JEANS
1977-1976
Gloria Vanderbilt jeans launches the first ever line of designer jeans, designed specifically for women, utilizing innovations in denim.
1993
The Amanda Jean is introduced
2006
"The Amanda", The original slimming jean becomes the #1 selling style in America.
2021
Gloria Vanderbilt is named the #1 selling Women's plus-size jean in the US. (*According to NPD Group's U.S. Denim Retail Performance Awards based on U.S. sales revenue in 2021).
2022
"I have needs. Fit them." campaign launches.
